After releasing my VB Keyword Combiner yesterday I started doing some research to see if anyone else had written a similar tool. I was looking for a tool (either web-based or downloadable) that could combine multiple keyword lists together for use in Adwords or any other PPC advertising program. I wasn't expecting too many results, but to my surprise I found quite a number of them in searches for "keyword combiner" and "keyword combination".

Since the majority of the results I found were web-based tools, I decided to make a web-based version of my own. My Adwords Keyword Combiner is a web-based tool that allows you to enter a list of base keywords, then optionally a list of prefix and suffix keywords and it will generate a new list that contains all possible combinations of the 3 keyword lists.

But how can this be useful? Here's an example. Let's say you owned a website that sold shoes and you wanted to use Adwords to advertise your site. Rather than bidding on a broad serch term like "shoes", you would more than likely bid on a more descriptive search term such as "nike shoes" or "reebok shoes". To make it even better you might even bid on keyphrases containing individual shoe sizes, such as "nike shoes size 10" or "reebok shoes size 11" that bring users to individual product pages with those sizes pre-selected. But what if you had 100 different brands of shoes available on your site and each shoe came in 6 different sizes. That's 600 different possible keyword combinations. On top of that, what if you wanted to bid on the keyword "shoe" and "shoes", that's now 1200 different possible combinations. It would be rather tedious writing out all those keyword variations by hand so that's why I wrote this tool. You simply give it a base word such as "shoes", then tell it which words you want to add before that word, such as "nike" and "reebok", then tell it which words you want to add after that word, such as "size 10" and "size 11". Then it will generate all the different possible combinations that can be made from those words.

Any comments or suggestions are appreciated. Thanks!

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